Description: BLUE OCEAN STRATEGY (PAPERBACK)- W. CHAN KIM, RENEE MAUBORGNE Description Paperback In this perennial bestseller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Renee Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most iconic and impactful strategy books ever written, BLUE OCEAN STRATEGY, now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool. Based on a study of 150 strategic moves (spanning more than 100 years across 30 industries), the authors argue that lasting success comes not from battling competitors but from creating "blue oceans"--untapped new market spaces ripe for growth. NOTES Import Duties or Taxes : Please Note Import Duties taxes, Vat, quarantine fees, address change fees, or any other taxes are not included in the item price or in shipping charges. These charges are the buyer's responsibility. You are requested to please check with your country's custom office to determine what these additional cost or taxes etc before bidding / buying this item(s) We do not have any control on customs charges or custom clearance time or on any other charges; hence, the delivery time is for reference only. Sellers are not responsible for shipping service transit times. Transit times may vary particularly during peak periods. Customs duty fees are normally charged by the shipping company or collected when they deliver the parcels. Feedback : If you feel any problem in product please immediately contact us as we ensure fast and best solution for any problem got in our product Thanks for Visiting our Store
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Restocking Fee: No
Return shipping will be paid by: Seller
All returns accepted: Returns Accepted
Item must be returned within: 30 Days
Refund will be given as: Money Back
Book Title: BLUE OCEAN STRATEGY
Original Language: English
Item Length: 9.2in.
Publisher: Harvard Business Review Press
Publication Year: 2015
Type: Novel
Format: Paperback
Language: English
Item Height: 1.2in.
Author: w. Chan Kim, Renée A. Mauborgne
Genre: Business & Economics
Topic: Leadership, General, International / Marketing, Strategic Planning
Item Width: 6.1in.
Item Weight: 19 Oz
Number of Pages: 320 Pages